Pioneering with L’Oréal
For over five years, we’ve partnered with L’Oréal across their portfolio of brands to design and launch products that redefine what’s possible in beauty and wellness. Our collaboration goes far beyond project delivery: we work as an integrated extension of their team, blending research, strategy, design, and engineering to create experiences that feel seamless for consumers and scalable for the business.
From AI-powered diagnostics to connected devices and environmental insights, our projects explore how technology can unlock personalization at every level. Together, we’ve prototyped, tested, and launched award-winning tools that empower consumers, professionals, and internal teams alike.
Featured projects
A consumer-facing tool that connects local water quality data to skin health. By analyzing exposure to minerals, hardness, and pollutants, Waterfacts recommends tailored routines and product adjustments. The experience bridges environmental science with daily skincare, helping users adapt based on where they live.
A mobile-guided AR experience that lets users preview and map eyebrow styles in real time. With face tracking and pattern recognition, the app creates a personalized stencil for precise at-home application. Integrated hardware ensures salon-level accuracy with consumer-friendly simplicity.
An AI-powered diagnosis engine that combines environmental data (UV, pollution, humidity) with skincare science. Serving as the backend for multiple consumer experiences, it delivers hyper-personalized recommendations in real time.
An in-office diagnostic and formulation platform that blends expert consultation with high-potency ingredients to create a personalized corrective serum. Our companion app controls dispensing hardware with precision (1,200 RPM mixers, custom plunger profiles) and manages refill cycles.
Winner of Allure’s Best of Beauty Award
AirLight Pro. A connected styling assistant for salon professionals, integrating real-time sensor feedback with smart dashboards.
HelloBiome. A microbiome analysis kit with La Roche-Posay, showcased at AAD 2025, bridging skin science with bio-personalization.
Cell Bio Print. A breakthrough research initiative that uses 3D bioprinting
to recreate skin at the cellular level.
We supported early digital workflows and data visualization to help translate complex biology into insights for personalized skincare.
Our collaboration with L’Oréal is built on trust, agility, and shared ambition. We’ve co-created proofs of concept, scaled award-winning launches, and quietly powered internal tools that help their teams operate more efficiently.
Beyond consumer-facing products, we’ve also worked on AI-driven platforms that support internal operations — from inventory and showroom management to analytics dashboards and early health-data research. These initiatives are often invisible to the public, but they play a critical role in how L’Oréal’s teams innovate, experiment, and deliver at scale.
What makes this partnership unique is the range: from beauty counters to biotech, from environmental insights to AI personalization. Each project is a step toward a more personalized, data-driven, and sustainable beauty future — one that we’re proud to help shape.
From My SkinTrack UV to Cell BioPrint, our projects with L’Oréal have debuted on the global stage at CES year after year.
Allure’s Best of Beauty and multiple CES Innovation honors prove that our projects stand out as industry breakthroughs in beauty tech.
Together we’ve shipped more than ten breakthrough tools spanning AI, AR, wearables, and research, shaping the future of beauty tech.
